The Pinnacle of Oud Perfection
Pur Oud by Louis Vuitton is a testament to the art of fragrance personalisation, offering a way to elevate and refine your signature scent with the raw beauty of the most coveted ingredient in perfumery: oud. Crafted with meticulous care by Master Perfumer Jacques Cavallier Belletrud, Pur Oud is an embodiment of luxury and sophistication, designed to be the ultimate finishing touch to your fragrance ritual.
The Essence of Pur Oud
In the realm of perfumery, oud is often referred to as “black gold” for its rarity and complexity. Pur Oud takes this revered ingredient to new heights, showcasing the quintessence of Oud Assam—a variety of oud selected exclusively for Louis Vuitton from Bangladesh. This exceptional oud is celebrated for its deep, woody notes and its powerful, resonant aroma.
Pur Oud is crafted with a radical minimalist approach, concentrating the essence of oud to its purest form. The fragrance is woven into a cocoon of two luminous soft white musks, which add a delicate, ethereal quality to the composition. This minimalist design highlights the raw beauty of oud, allowing its complex, animalic, amber, and spicy nuances to shine through with unparalleled clarity.
The result is a fragrance that is both profound and refined. Pur Oud emanates a sense of opulence and depth, making it an ideal choice for those who appreciate the finer things in life and seek to personalise their fragrance trail with an extraordinary essence.
The Unique Allure of Jalali Oud
While Pur Oud exemplifies the beauty of Oud Assam, it is also worth noting the distinct characteristics of Jalali Oud, another rare and exceptional variety of oud. Jalali Oud is renowned for its purity and depth, sourced from ancient trees in remote regions. This form of oud undergoes a meticulous extraction process that preserves its rich, complex aroma, making it one of the most sought-after ingredients in the world of perfumery.
A Fragrance for the Discerning Connoisseur
Pur Oud is not just a fragrance—it is an experience, a celebration of the raw beauty and depth of oud. It is for those who appreciate the art of fragrance layering and seek to personalise their scent with the most exquisite ingredients. This perfume is a luxurious addition to any fragrance collection, offering a sophisticated way to express your unique style and elegance.
